RealObjects PDFreactor + Pimcore simplifies typeset-quality gardening product catalog production
Windhager stands for competence, creative, market-oriented product innovations in the field of insect stops, pest control, gardening accessories as well as sun and privacy screens. Their products encourage the beauty and natural diversity of gardens and increase economic yields. Windhager products also contribute to a more comfortable life around the house and on the patio. Established in 1983 and headquartered in Thalgau, Austria, Windhager Groups’ 250+ employees assure 80+ million turnover p.a. within 25 European countries.
Realization
The leading system for article data is an ERP system (self-developed), which is connected via web services to the PIM system (Pimcore). Digital assets are stored in an external DAM database (CELUM). All marketing titles and texts are entered, translated and stored in Pimcore, pictures and videos in CELUM, but they are synchronized between CELUM and Pimcore so that every digital asset is available in Pimcore.
Every catalogue is realized with the Pimcore module “Web-to-Print”, which is integrated in the Pimcore suite and allows the marketing team to create a catalogue, every chapter and subchapter and add all relevant products to the catalogue. Windhager decided to add every product manually via a search menu and exclude every variant which is deprecated automatically. When creating new catalogues marketing can copy an old catalogue and needs to add only new items manually.
About RealObjects
RealObjects (www.realobjects.com), founded in 2000, provides W3C standard-compliant, cross platform software tools for electronic publishing, content authoring and web-to-print.
Its W3C standards-based publishing solution PDFreactor is an industry-recognized flagship product, which is used for server-side conversion of HTML to PDF whenever electronic and typeset-quality print output of business content is required. It is the perfect printing component for web applications, incl. database publishing, web-to-print, PIM, DMS, MDM, DAM, WCMS, VDP etc.
RealObjects products are used by about 3000 corporate customers in over 40 countries, ranging from small businesses to Fortune 500 enterprises, educational institutions as well as government and nonprofit organizations. Several OEM and VAR partners as well as major accounts have deeply integrated RealObjects technology into their toolsets and solutions.
